Showcase Building Features with Creative Photography

Photography is important for showing the details and size of metal buildings. Whether you are a Builder taking photos yourself or thinking about the benefits of hiring a professional photographer, understanding how to capture metal structures can greatly improve the presentation of your projects.

Multiple Angles — Photograph your building from all corners and sides to capture its unique architecture and design. Be sure to include both wide shots to show the entire structure and close-ups to highlight intricate details. Interiors are a bonus, showcasing the building’s functionality and design features.

 Understanding Lighting — Lighting plays a crucial role in photography. Natural light is often the best choice, but understanding how to use it effectively can make a significant difference. For outdoor shots, the golden hours shortly after sunrise and before sunset provide soft, flattering light. Overcast days offer diffused lighting, which can minimize harsh shadows and glare. When shooting indoors, be mindful of window light and avoid direct overhead lighting that can cast unflattering shadows. 

Maintaining Quality — Always aim for the highest resolution and quality settings on your device. Avoid using digital zoom, which can degrade image quality.

Capturing the magnificence of your finished building can sometimes require more than just a camera. A professional photographer brings expertise, creativity, and technical skills, ensuring that your building is showcased in the best possible light. High-quality images not only highlight the architectural beauty and details of your structure but also serve as powerful marketing tools, attracting potential clients.

Utilize Co-Op Dollars for Project Photography — Builders can take advantage of their Co-Op dollars to cover the costs of professional photography services. By allocating Co-Op funds for high-quality imagery, Builders can ensure their projects are presented in the most compelling manner, ultimately driving more interest and engagement from potential clients. Learn more about our Co-Op Program.

The 2026 Calendar Program is now open for submissions. In addition to your photos being featured on the 2026 wall calendar, you may receive additional recognition with your project photos appearing in our literature, website, or social media. Read more about the Calendar Program.